Singapore - we are coming to you!
The AI Trap: Iteration not Innovation
SOCIAL STYLE® and Versatility | Adaptive Mindset for AI®
Programme and certification | 23-24 November 2026
Led by Luke Ross, Registered Psychologist and TRACOM Grand Master Trainer
The AI Trap
Nearly nine in ten organisations now use AI regularly, yet only 37% report that it is making a positive contribution to earnings.
Why? Most are using AI to do what they did yesterday, just faster. The prompts people write tell the story. In a study of 1.1 million ChatGPT messages by researchers from Harvard, Duke and OpenAI, writing was the most common use of AI at work. But two-thirds of writing requests asked AI to edit, critique or translate existing text rather than create something new.
Most organisations are iterating, not innovating.
Escaping the AI Trap
The AI Trap has two root causes: how we think and how we work together. Better technology will not fix either. Better human capability will.
Adaptive Mindset for AI® changes how people think. Built on the foundations of TRACOM’s Adaptive Mindset for Agility®, it helps people break through the cognitive biases that keep them iterating and use AI as an innovation multiplier.
SOCIAL STYLE® and Versatility changes how people work together. Grounded in more than 60 years of TRACOM research, it helps teams value different ways of thinking and behaving, so new ideas are voiced rather than lost in the meeting room.
Your best ideas are dying in the meeting room before anyone says them out loud
How we work together deepens the trap.
Most organisations have worked hard on who is in the room. Far fewer have addressed how people think and behave once they are there. Every organisational culture quietly rewards some styles of thinking and behaving over others. Those who think differently hold back their ideas, especially where trust is low; fewer than half of Singapore employees trust their direct manager. AI prompts are then written within the boundaries of that organisational culture. Look at an organisation’s prompt library and you will see exactly which thinking is welcomed and which is not.
Efficiency keeps you in the race. Innovation wins it.
BCG research shows the 5% of companies leading on AI achieve 1.7 times the revenue growth and 3.6 times the three-year shareholder returns of those lagging behind. The difference? They go beyond automation and productivity gains to reshape how work is done and invent new ways of working. Efficiency can be copied. Innovation sets you apart.
We are wired to iterate
So why do so many organisations stay stuck?
The reason is human, not technical.
Our instinct to avoid risk has helped us survive as a species. School and early careers reinforce it by rewarding us for getting things right rather than trying something new. By the time we reach the workplace, iteration feels safe and innovation feels risky, so that is how we use AI. Pressure makes it worse, as overloaded minds fall back on familiar, habitual approaches. In Singapore, 41% of employees already feel overwhelmed at work.
Don’t just attend.
Take it home.
In two days you will experience both programmes and leave with ongoing certification to deliver them across your organisation. That means:
Global scale: reach every team across your offices worldwide, with materials available in more than seven languages.
Lower cost per head: run the programmes in-house for as little as SGD 310 per participant, per programme in materials, with discounts for orders of more than 500+ units.
Your timeline: roll out when and where it suits your business.
Your ways of working: facilitators who know your people, priorities and challenges.
Ongoing support: personalised support from Social Intelligence Group after the programme.
What changes after rollout?
More ideas raised, by more people.
Bolder use of AI, moving from efficiency to innovation.
Prompts that draw on the full range of thinking across your organisation, not just the dominant way of working.
Stronger trust and collaboration as AI reshapes how work gets done.
Led by a global expert
Luke Ross is a Registered Psychologist, TRACOM Grand Master Trainer and former Capability Development Director at GE Capital. With more than 20 years’ experience across Asia-Pacific, including Singapore, as well as the Middle East and North America, he is regarded as one of the Asia-Pacific region’s most respected thought leaders.
Find out more about each programme
Who should attend?
- Business and people leaders shaping how their teams think, work and use AI.
- HR, L&D and talent leaders building capability at scale.
- Transformation and AI leads driving adoption.
- Internal facilitators and coaches who will deliver the programmes.
Anyone can become certified. It is best suited to people who are comfortable teaching and leading groups through change within their organisation.
